Conference Programme
Road Map and Direction to AU Hotel
Campus and General Information about the Assumption University
Day 1
| Day 1: January 3, 2025 (Friday) | ||
| Time | Activity | Venue |
| 15:00 – 16:00 | Check in | AU Hotel |
| 16:00 – 18:00 | Activity Hours | AU Campus |
| 18:00 onwards | Leisure Time | AU Hotel |
Day 2
| Day 2: January 4, 2025 (Saturday) | |||
| Time | Activity | Honorable Guests / Presenters /Session Chair | Venue |
| 8:30 – 9:00 | Conference Registration @ John XXIII Conference, 1st floor | ||
| 9:00 – 9:05 | Welcome Address | Dean, MSME Business School, AU | J205, UNESCO, John XXIII Conference, 2nd floor |
| 9:05 – 9:10 | Welcome Address | Assoc. Prof. Dr. Wei He, Conference Chair, IONA | |
| 9:10 – 9:20 | Inaugural Address | Rev. Bro. Dr. Sirichai Fonseka, The President | |
| 9:20 – 10:00 | Keynote Speaker | Assoc. Prof. Dr. Manapol Ekkayokkaya, CU | |
| 10:00 – 10:10 | Group Photo Session @ IBEC2025 Backdrop, John XXIII Conference, 1st floor | ||
| 10:10 – 10:30 | Networking and Coffee Break @ John XXIII Conference, 1st floor | ||
| 10:30 – 12:30 | Conference Session 1 A, 1 B |
1 A: Dr. Muhammad Azhar Khalil 1 B: Dr. Sarina Preechalert |
J205, UNESCO, John XXIII Conference, 2nd floor J206, John XXIII Conference, 2nd floor |
| 12:30 – 13:30 | Lunch Break @ John XXIII Conference, 1st floor | ||
| 13:30 – 15:30 | Conference Session 2 A, 2B |
2 A: Asst. Prof. Dr. Bing 2 B: Dr. Jenette Villegas-Puyod |
J209 – 210, John XXIII Conference, 2nd floor J208, John XXIII Conference, 2nd floor |
| 15:30 – 15:50 | Coffee Break @ John XXIII Conference, 2nd floor | ||
| 15:50 – 17:50 | Conference Session 3 A, 3 B, 3 C |
3 A: Asst. Prof. Dr. Pisal Setthawong 3 B: Asst. Prof. Dr. Prapa Kananurak 3 C: Dr. Sarina Preechalert |
J205, UNESCO, John XXIII Conference, 2nd floor J206, John XXIII Conference, 2nd floorJ207 (Online 1) https://us02web.zoom.us/j/89134435464?pwd=WV0sav3iRunFlbcjUvyrNmdKuFmgsy. |
| 17:50 – 18:30 | Leisure Time | ||
| 18:30 – 20:00 | Welcome Dinner @ John XXIII Conference, 1st floor | ||
Day 3
| Day 3: January 5, 2025 (Sunday) | |||
| Time | Activity | Honorable Guests / Presenters / Session Chair | Venue |
| 8:30 – 10:30 | Conference Session 4 A, 4 B, 4 C |
4 A: Dr. Nichanan Sakolvieng 4 B: Dr. Shih-Tse Lo . 4 C: Dr. Muhammad Azhar Khalil |
Online via Zoom (Online 2) Online via Zoom (Online 3) Online via Zoom (Online 4) |
| 9:00 – 9:15 |
Closing Ceremony @ SC0101, SCIT Building, 1st floor Announcement of the Best Paper Award |
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| 9:15 – 10:15 | Campus Tour | ||
| 9:30 – 12:00 | Closing Ceremony @ SC0101, SCIT Building, 1st floor Assoc. Prof. Dr. Wei He, Conference Chair, IONA Announcement of the Best Paper award Asst. Prof. Dr. Dhanoos Sutthiphisal, Dean, MSME Business School, AU |
5 A: Dr. Zhuoran Zhang 5 B: Dr. Shih-Tse Lo and Asst. Prof. Dr. Prapa Kananurak |
SC0101, SCIT Building, 1st floor Online via Zoom (Online 5) |
| 10:30 onwards | Cultural Trip | ||
Day 4
| Day 4: January 6, 2025 (Monday) | |||
| Time | Activity | Venue | |
| 9:00 – 10:00 | IBEC 2025 Committee Meeting | MSE 0704, MSE Building, 7th floor | |
| 10:00 – 12:00 | Check Out | AU Hotel | |
Detailed Schedule
| Day 2: January 4, 2025 (Saturday) | 10:30 – 12:30 | ||
| Time | Session 1 A | Session 1 B | |
| 10:30 – 12:30 |
Session Chair: Dr. Muhammad Azhar Khalil Venue: J205, UNESCO, John XXIII Conference, 2nd floor 10:30: Towards a Theory of Skewness Trading (Xinfeng Ruan, Pakorn Aschakulporn, Jin E. Zhang) 11:00: Real Exchange Rate and Innovation: Firm-Level Evidence from China (Liang Fu, Chun-Yu Ho, Xiaoli Zhang, Xiao Wei) 11:30: Assessing the Viability of Bitcoin and Ethereum in Global Portfolio Optimization: A Comparative Analysis Across Developed and Developing Markets (Eduardo Tinoco, Arif Qayyum) 12:00: Exploring the Impact of Customer Satisfaction on Profitability and Stock Performance (Ning Gao, Muhammad Arif Qayyum) |
Session Chair: Dr. Sarina Preechalert Venue: J206, John XXIII Conference, 2nd floor 10:30: Soft Information in Bank-Firm Lending and Impacts of Required Disclosure (Sheng Zhao, Yujia Zhong, Xiaowu Cai) 11:00: The Effects of Gray (Affiliate) Directors on REITs’ Governance and Performance (Magdy Noguera) 11:30: The International Retirement Savings Dilemma: Insights from U.S. IRAs with Global Relevance (Brian Porter) |
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| 12:30 – 13:30 | Lunch Break @ John XXIII Conference, 1st floor | ||
| Day 2: January 4, 2025 (Saturday) | 13:30 – 15:30 | ||
| Time | Session 2 A | Session 2 B | |
| 13:30 – 15:30 |
Session Chair: Venue: J209 – 210, John XXIII Conference, 2nd floor 13:30: The Effects of Cultural Values in Electronic Word-of-Mouth Marketing (Mahmood Hussain, Ceren Koksal, Eda Yilmaz Alarcin) 14:00: Therapeutic Servicescapes and BrandSymbolism-Induced Affect: The Moderating Effect of Trait Authenticity (Vladimir Pashkevich) |
Session Chair: Venue: J208, John XXIII Conference, 2nd floor 13:30: A Review of Policy Instruments and Indicators for Green Innovation Diffusion: A Comparative Study of Thailand and Poland (Kot Sebastian, Anuphat Thirakulwanich) 14:00: Uncertainty of Sales, Operating Risk & Sustainability Analysis of a U.S. Firm During the COVID-19 Pandemic (Jay Kang, Bob Sorensen) |
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| 15:30 – 15:50 | Coffee Break @ John XXIII Conference, 2nd floor | ||
| Day 2: January 4, 2025 (Saturday) | 15:50 – 17:50 | ||
| Time | Session 3 A | Session 3 B | Session 3 C (Online 1) |
| 15:50 – 17:50 |
Session Chair: Venue: J205, UNECO, John XXIII Conference, 2nd floor 15:50: Measuring Uncertainty in China Using Baidu Search: A Principal Component Analysis Approach (Constantin Burgi, Yixuan Chen, Bo Jiang) 16:20: AI Founder: Design Principles (Jeff Augugliaro, Aakash Sapru) 16:50: Research on the Impact Mechanism of AI Hallucination on Human-Machine Collaborative Decision Making in Crisis Self-Rescue (Mingjia Cui, Song Yan) |
Session Chair: Venue: J206, John XXIII Conference, 2nd floor 15:50: Shades of Grey: Economic Aspects of Non-Traditional Revenue Sources, the Case of Live Streaming (Lucas M. Bernard, Unurjargal Nyambuu) 16:20: The Impact of Housing Market Sentiment on Housing Demand and Supply (Wei He, NyoNyo Kyaw) 16:50: Debt Thresholds and Economic Consequences (Philip Wells, Arif Qayyum) 17:20: Revisiting the Kuznets Curve: A Racial Analysis of Income Inequality in the USA (Fadi Fawaz, Nancy Kangogo) |
Session Chair: Dr. Sarina Preechalert Venue: J207 (Online 1) 15:50: The Impact of External Factors on Economic Growth in CEE-11 Countries (Pawel Sliwinski, Poland, 9:50 AM) 16:20: Central Bank Digital Currencies: Current Role and Developments in the Global Economy (Konrad Sobański, Poland, 10:20 AM) 16:50: Financial Concerns of Intellectual Disabilities: Perspectives of Parents in Yogyakarta, Indonesia (Ilsa Haruti Suryandari, Indonesia, 4:50 PM) 17:20: Impact of ESG Factors on M&A Decisions: A Study of Listed CompanyTransactions in the European Region (Alexander Armbruster, Dietmar Ernst, Florian Woithe, Germany, 11:20 AM) |
| 17:50 – 18:30 | Leisure Time | ||
| 18:30 – 20:00 | Welcome Dinner @ John XXIII Conference, 1st floor | ||
| Day 3: January 5, 2025 (Sunday) | 8:30 – 10:30 | ||
| Time | Session 4 A (Online 2) | Session 4 B (Online 3) | Session 4 C (Online 4) |
| 8:30 – 10:30 |
Session Chair: Dr. Nichanan Sakolvieng Venue: Online via Zoom (Online 2) 8:30: The Seed of “Aftertaste” in Mumbai, India. Social Enterprise: Empowering Women from Economically Disadvantaged Community. Case Study (Beatriz Castilla Ramos, Mexico, 7:30 PM) 9:00: Industry 4.0 in Mexico and the necessary changes in industrial policy (José Luis Solleiro, Rosario Castañón, Mexico, 8:00 PM) 9:30: Why Do Customers Use (or don’t use) Mobile Payment? HBCU Students’ Perspectives (Mohammad Galib, USA, 9:30 PM) 10:00: Sustainable Entrepreneurship as a Bridge to Improved Firm Performance in the Context of Entrepreneurial Orientation (Syed Jasra, Azza Ali Abdullah Al Zakwani, Maryam Abdallah Ghuloom Al Balushi, and Muhammad KhuramKhalil, OMAN, 7:00 AM) |
Session Chair: Dr. Shih-Tse Lo Venue: Online via Zoom (Online 3) 8:30: Student Educational Loans and Life-Stage Milestones (Alison Munsch, Eleni Mariola, USA, 8:30 PM) 9:00: Blockchain Technology and Smart Contracts: Potential Tools for Improving Smaller Operational Profit Margins (AmeetaJaiswal–Dale, USA, 9:00 PM) 9:30: The Impact of Minimum Wage Raises on Early-Stage Entrepreneurship (Vivian Peng, Alina Peng, USA, 9:30 PM) 10:00: Economic Fallout of Climate Change: A U.S. Perspective (Morgan Lockett, Fadi Fawaz, Anis Mnif, USA, 10:00 PM) |
Session Chair: Dr. Muhammad Azhar Khalil Venue: Online via Zoom (Online 4) 8:30: The Moderating Roles of Ownership Structure and Corporate Governance (Yani Monalisa, Canada, 8:30 PM) 9:00: Sustainability Reporting in Thailand (Amara Tirasriwat, Asha Mathew) 9:30: The Relationship between Environmental Accounting Information Disclosure and Corporate Sustainability in Companies Listed on the Stock Exchange of Thailand (Rujapa Tansuwan) 10:00: Effect of Bribery on Generalized Trust in Emerging Markets: A Social Capital Perspective (Chomsorn Tangdenchai, Nichanan Sakolvieng, KaimookNamgaroonaroonroj) |
| 9:00 – 9:15 | Closing Ceremony @ SC0101, SCIT Building, 1st floor | Note: Map Zone B, Building No. 9 | |
| 9:15 – 10:15 | Campus Tour | ||
| 10:30 | Cultural Trip | ||
| Day 3: January 5, 2025 (Sunday) | 9:30 – 12:00 | ||
| Time | Session 5 A | Session 5 B(Online 5) | |
| 9:30 – 12:00 |
Session Chair: Dr. Zhuoran Zhang Venue: SC0101, SCIT Building, 1st floor 9:30: Preference for Pet Product Differentiation and Buyer’s Socioeconomic Characteristics in Thailand (Thanat Saenghiran) 10:00: The Impact of Social Media Contents and Feedbacks on Traveler’s Destination Choice in China (Yiyi Fu) 10:30: Factors Determining the Over-excessive Consumption Behavior of the Non-Surgical Aesthetic Services (Qian Yu) 11:00: The Role of the Word of Mouth in CreatingBranding Identity for Agricultural Products (Haobo Tang) 11:30: The Impact of Perceived Benefits on Purchasing Intention and Behavior in Internet Financial Products: Evidence from China (Fan Huang) |
Session Chair: Asst. Prof. Dr. Prapa Kananurak and Dr. Shih-Tse Lo Venue: Online via Zoom (Online 5) 9:30: TBA 10:00: TBA 10:30: TBA 11:00: TBA |
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